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Setting Up Your First Membership Site and Determining Your Payment Method

There are many paid and free website creation programs available on the market. One of the most popular and easy to use sites is WordPress. Not only is it a popular content management system, but the website creation software is free. It is the content management system of choice for most internet marketers. Whether you use WordPress or another site to create your membership site, there are a few steps that you will need to take first, before you can get started with building your site.

Get a Domain Name for Your Membership Site

The first thing that you need to start a membership website is a domain name. This is a fairly easy feat to accomplish and it isn’t all that expensive. There are plenty of sites where you can obtain a domain name and it should cost you no more than $15 for a year. When it comes to choosing your domain name, you want to register a “.com” name, if possible, because they are generally taken more seriously and are deemed as more international. If you have a global target market, then this is essential. Also, if possible, you want to try and include a keyword in your domain name that is relevant to your niche. For example, if you are creating a membership site that is related to training cats, then you want to include the keyword ‘cat’ as a part of the domain name. Once you decide on a name, head to one of the many registration sites and get it registered. If the name you want is already taken, you may have to try some modified variations.

Get Hosting for Your Site

In order to get your membership website up and running, you will need to register for a hosting account. Hosting is also fairly inexpensive and can generally be obtained for $10 or less per month. There are literally hundreds of companies that you can choose to host your site. There’s BlueHost, GoDaddy, and many more. The most important thing that you need to look for is a company that is reliable because the last thing that you want to have happened is your membership site crashing every other week that results in your receiving emails from angry customers who are unable to access your site. Once you’ve set up your hosting account, you will need to set up your domain name on the hosting account. If you don’t know how to do this, you can refer to your hosting company for instructions on how to accomplish this.

Get Membership Software

A good membership script or software can make your task of managing your membership site a lot easier. The main benefits that you receive from membership site software are that you will be able to easily:
• Set up multiple membership levels and periods
• Automatically block access to non-members or existing members when their time is up
• Set up drip-feeds for your content
• Auto-renew memberships
• Manage members
• Control viewable content
• Easily integrate your payment shopping cart
• Easily integrate with the most popular autoresponder software for building lists
There are plenty of membership software packages as discussed in Chapter Four. Take some time to research the various options and choose the one that has the features you require and in a price range that fits your budget.

Installing Your Membership Site Software

Once you have chosen the membership site software that will best meet your needs, you will need to install it onto your website. Since membership software varies widely, you’ll need to refer to the instructions that are provided with the software. Installing membership software is usually a pretty easy process. However, if you get stuck, in most cases, you can get support from the creators of the software. If you would rather not do this task yourself, you can always outsource the job to a freelancer.
Once everything has been installed and setup, you need to test that everything is working. You can do this by creating a test account. It is absolutely critical that you test your site prior to launching it so that you can address any issues that your potential members might have in signing up or logging on.

When you have the membership software installed and have ensured that it is properly working, then you need to work on putting together your content and payment methods, as well as customizing your site.
Customizing will include adding custom graphics, like your logo, site images, and infographics. It is critical that your site impresses your members the moment that they first log in. You want them to be amazed at the member’s area content to confirm in their mind that joining your site was a good decision for them to make.

Choose Your Payment Method

There are four major types of payment models that you can choose from: free, one-time fee, fixed period recurring, and unlimited recurring. Each has its own unique advantages and disadvantages and is appropriate for one or more kinds of membership sites.

Free Memberships

Free memberships offer several benefits. Generally, you will set up a free membership when you want to segregate a group of subscribers from the general public. This is particularly valuable in a market where there is a lot of email abuse. Those who sign up for the free membership have indicated that they want to take a few steps beyond just being a subscriber. They want to get closer to you. Free memberships are a good way to reward better subscribers. You can provide them with free downloads that others don’t receive or ones that they must purchase. You can also offer your free members discounts that you don’t give to the general public. In short, it’s a way to create a group of super subscribers.

One-Time Fee

A membership with a one-time fee is exactly that, a single payment. It looks like a single payment product. This model is often used to sell a product that allows the customer to access the material for a limited period. Using this membership model, you can turn off access easily at the end of the specified period.

Fixed Period Recurring

A fixed period recurring membership site offers payments over a specified period. This model is appropriate when you are selling high-ticket items, limited-term courses, or when you are offering coaching programs over a limited period. As with any membership site, if something happens after the first month and they decide to discontinue using your site, you will be able to turn off those resources. You want to make sure that you have the ability to turn off access to anything that will be ongoing content. That is the primary reason for using a fixed period recurring payment on your membership site.
This payment model has become more popular in recent years. Members like knowing that there is an end to the payments they are making. You may find this will increase the number of members you can recruit.

Unlimited Recurring

The “traditional” membership site uses the unlimited recurring payment model. This is the payment model that you are most likely thinking of when you see “membership site.” You pay as long as you use the site. You will typically use an unlimited recurring payment model for services and for sites where you are posting content on a regular basis. This is the kind of recurring revenue that most people think about when they first consider starting a membership site. With unlimited recurring, there is no end date for the payments. If people are paying on a monthly basis, you don’t say it is a six-month membership site. Instead, they will continue paying you as long as they want to remain a member.

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How to Research for the Right Niche

In planning a business, no matter what that business is, one of the first steps that you have to take is to determine if there is a market for your idea and the target audience that you are going to try to reach.
This may sound like a very simple and easy process, but do you have an actual idea about the product you want to sell and the market you’re going to sell it to? Have you considered whether your target market is ready for your product? Is your business plan aligned with what your target clients really want? If you aren’t sure about the answers to these questions, then you might need to take a step back and re-think your business plan. Here are some helpful tips to help you determine what your business can offer, who your target market really is for your product, and how to carve out a niche for your business.

Be Sure About Your Product

While this may sound like the most obvious thing in the world, it is important that deep down you know exactly what you are selling. Take the time to really think this through. You can compare the market to a town with a number of restaurants. Some of them are selling pizza baked in a wood-fired oven, one might serve fast food, and another might be a successful seafood restaurant with a fine-dining setting. While all of them sell food, they also all have a different target market that has a demand for any of the distinguishing factors that they have to offer. More than the food itself, all of these restaurants sell a combination of brand experience, value, and ambiance. When you are about to start a business, it is imperative that you are sure you know how and why people will want your product. You need to have a clear understanding of what the needs are that your product will fulfill and what unique factors will make you stand out from the competition.

Don’t Try to Be Everything to Everyone

One of the biggest mistakes that many new businesses commit when starting their first membership sites is spreading themselves too thin rather than focusing on one specific product. Doing this can negatively affect your business. You want to put yourself in your customer’s shoes. You may often see leaflets and brochures advertising the services of a do-it-all handyman who claims that he is good at a variety of different things, from installing drywall to repairing busted pipes. While that handyman may be able to get a bit of business for all of his efforts, he would be able to earn more money if he focused on one or two specialties, making a name for himself in those fields, and adjusting his marketing strategy accordingly. This is why it is especially important to strategize so that you can focus the limelight on your business.

Identify Your Market

Another big mistake that new membership site owners often make is starting a site that they believe will be good for everyone. This will do nothing more than lead to disaster. You want to be sure that you have a clear understanding of your market. The opposite of being a do-it-all handyman is finding one’s niche and focusing on the strengths. It is crucial to your business success to carve out a niche for your business. For instance, let’s say that you would like to resign from your regular job and take up freelance writing. You are already aware that there is a market for a consistent, reliable, and dependable technical writer, and that people are ready to pay a set amount for that value and quality.

One way you could make a business out of freelance writing is to post your profile and portfolio in an online freelancer website, like many writers end up doing, and hope that a client will choose your profile from among the hundreds, if not thousands of writers like you. However, if you take the time to identify what you are really good at and try to attract clients who will pay top dollar for your skills and expertise, you will be able to make a name for yourself in your chosen field and start down the road to success.

Adjust Your Marketing Strategy

After you’ve identified your target audience and narrowed the focus of your niche, you will need to start to send out a message that will reach your audience and one that identifies with that market. This needs to be done while still contributing to the unique identity of your brand. In your messaging, you want to make clear exactly what it is that you can give to your customer, what’s unique about your product and how you stand out from the rest, and why they should give your services a try.

Determining Your Primary Content

As you get started setting up your first membership site, you need to determine what content it is that you plan to deliver to your members. Will you provide them with a series of lessons that help to teach a process? Will you provide a service, such as delivering new content to them every month? Or will you provide a reference library of materials that they can consult when they need it? For now, this is a general question to consider, based on what you think your target audience wants in the topic area.

Developing an Exit Strategy

When it comes to online businesses, this is something that is rarely discussed, but it is critical when you are planning a membership site. Assuming that everything goes well and you are able to build a profitable membership site, you need to consider how long you plan on operating the site. It is important to consider how you will end your membership site. Will you merely stop the delivery of content and cancel all the recurring payments? Will you sell your site to someone else to operate? Will you hire a team to operate it for you? These decisions will not only impact how you operate the site but also what you name the site. For example, it will be much harder to sell Your Name’s Member Site, to someone that doesn’t have the same name. When considering your exit strategy, you want to determine whether or not you plan to end it at a specific date or when it achieves a certain level of profitability. You want to know what will trigger your exit strategy, then shoot for that goal.

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How Membership Sites Work

Unlike websites that don’t charge a fee for its members to access the valuable information contained within, membership sites don’t usually accept any advertising. Without the money from advertisers, the bulk of a site’s income comes from the members. This is an indication that a successful membership site needs to put its efforts into providing a user experience that each member will enjoy. When starting your first membership site, you need to figure out how you can develop the skills you need to convince new members to join your online community. There are several ways that you can do this.

Find Ways to Connect with Your Members

One of the primary reasons that people will join a membership site is to build relationships with other people who have similar interests. For example, match-making and dating websites are big business because members share information through their profiles, pictures, forum posts, and other members are able to connect with them, either through comments they leave or through private messages they send. On the other end of the spectrum are jobs database websites where companies and job seekers can reach out to each other and trade their curricula vitae.

To connect with your members, you will need to provide them a way to introduce themselves and communicate with the other members of your site. Many of the membership sites on the Internet today provide multiple channels for communications that can appeal to almost any kind of member. Determining the kind of platform you will use for communication on your site will bring you halfway to completing the job of connecting with your members.

Let Members Post Content, Moderate, and Enjoy

Membership websites tend to be a bit more expensive to start and maintain as opposed to other types of websites. Establishing a competent system for content management will enable you to better enjoy the many excellent income opportunities available. The most successful membership sites have learned how to integrate pages upon pages of useful and value-added content with user forums that allow the burgeoning membership base to get together online. These forums allow people with similar interests to communicate with each other, share new discoveries, and participate in constructive discussions on matters that are close to their hearts.

In the early stages of your membership site’s life, you will need to be the one who starts and suggests topics and invite your current member list to join in on the discussion. As soon as the conversation heats up, you can afford to be a loser with your participation and become more hands-off in the process.
If your members are already comfortable with contacting and speaking with each other, they will be much more likely to participate in the existing discussions. If you establish a forum section on your website, you will need to moderate the discussions taking place and deal with any so-called “trolls” who like nothing better than to disrupt discussion and make fun of other members. If you have issues with “trolls” it is important that you take care of the problem immediately, and remove them from your site. If they are allowed to continue to disrupt discussions and make fun of your other members, you will begin to see a quick exodus of your membership base.

If You Don’t Have Any Activity on Your Membership Site

If you don’t have any activity on your membership site, you might as well not have a website at all. If your site fails to keep its membership base, then you will be less likely to be able to draw new people into registering for your services. Some of the more popular dating websites will offer potential members free weekends, while others will offer free weeks. If you need to offer a free trial membership to attract new members, don’t be afraid to do just that. If you want your website to survive and grow, you will need to attract new members. With a free trial, potential new paying members will get to see that your membership website in fact focuses on the user experience, and will allow them to see that the information you are providing will add value to their lives.

How to Sell Your Membership Site

Over the last several years, internet marketing has become a booming industry, with a yearly turnover in the millions of dollars. If you are looking to get into the internet marketing business and set up your own membership site, here are a few ways that you can get the money to come in.

Selling One’s Own Products

Sometimes, those who have mastered the business of Internet marketing get sick and tired of working at physical businesses and want to just sell their products online. It’s not wholly inconceivable that a successful business person with a tried and tested Internet marketing system would be able to introduce products that replicate their success. In fact, the Internet is populated by those who want to be online marketers, so there is always a market that will jump on anything that promises success on their marketing efforts. There are many options available, such as blogging and WordPress, search engine optimization, pay-per-click, Google AdSense, and others. As long as the Internet marketing guru is telling the truth about the products that they are trying to sell to new marketers, the smart money is on the person who is selling their own products to ensure that they can keep the money coming in.

Affiliate Marketing

Many of today’s Internet marketers owe their initial success to affiliate marketing. As with anyone that is new to the scene, they haven’t been around long enough to establish their credibility and develop skills that would distinguish them from amateurs. As a result, they turned to sell third-party products to gain the exposure they need and to learn the ins and outs of the trade. While they were doing business, they were already building their networks and assembling contact lists that they could use to keep the money coming in. This is the origin of the Internet saying, “This list makes the money.” It is a technique that took several years to develop but is now being portrayed as a royal road to Internet riches that is easy to master.

Successful Internet marketers continue to use affiliate marketing techniques as their bread and butter. If you consider that their enormous list of new and existing clients is a major selling point to potential partners and joint ventures and can be used to negotiate for discounts and deals for subscribers, affiliate marketing is one of the major ways internet marketing gurus use to make even more money.

Consulting Services

Online marketing is an ever-changing environment that is always eager to try the next big thing. It is also driven by changes in technology, people’s preferences, and shifts in marketing strategies. Those who are successful in Internet marketing claim to be good in these areas, so much that they can earn six-digit figure incomes. However, with all of their skills, they should take the next step to become full-time consultants and start earning millions.

It is the need to stay abreast of these changes that drive these consultants to offer their services to businesses that need to navigate the online world. Search engine optimization is one example of this. With every change that Google makes to its search algorithms, many proven ways of getting high search ranks for sites have become almost obsolete overnight. This is one area where a consultant can shift their focus to help them generate unlimited income streams.

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For more than a decade, the Internet has been called “the great equalizer.” Anyone who has access to a computer and a connection to the Internet now has the entire world at their fingertips. It bridges continents and oceans and brings people together. Since the mid-90s, when the Internet became available for use by consumers, websites containing useful information and entertainment have drawn the most views. The rapid explosion of online presence has also brought about the phenomenon of social networking. Social networking is both advanced and human. It’s advanced because it transmits information at lightning speed and it’s human because it can harness the human potential to connect, communicate, and share.

Many enterprising people have also started sites that require paid membership. These sites contain information that is otherwise inaccessible to others. Discussion forums are another form of network that allows the sharing of ideas and concepts with people who have similar passions and interests.
Despite the popularity of social networks, paid membership sites aren’t going away any time soon. In fact, they are expanding at an unprecedented rate with more members-only websites being started. Membership websites capitalize on the fact that people are willing to pay for any information that they find useful, and that by associating and communicating with other people who share their passions, they add to the general wealth of information and knowledge that the Internet plays host.

Membership only sites charge a minimal fee, however, with membership numbers in the hundreds or thousands, they provide a steady stream of revenue for owners, advertisers, and content generators. They have also spawned an entire industry of web developers who look to create the next big thing in content and payments management. Membership sites offer a distinct advantage over those sites that offer free content. Blog entries and other content are strictly moderated, as well as the interactions between members, which helps to lessen the risk of conflict. Plus, each member feels an exclusivity that is otherwise missing in similar, more open sites.

For owners of membership sites, the advantages can be summarized in two words: Cash Flow. Compared to the brick-and-mortar business, membership websites take relatively little effort to establish and have low overhead, while having almost nonexistent physical limitations. The only thing that they are limited by is the imagination of the owner and the members of the website. Owners of membership sites will find that every new member brings in not just money, but the possibility of more members coming in due to referrals. This means that the most successful membership websites find ways to constantly re-invent themselves, by introducing new content whenever they feel a change is needed.

To start a successful membership website, you will need to learn how to set up the site, manage the content and membership, and learn how to get revenue from it. The chapters that follow will show you how to do this as well as provide you with tips about how to make people aware that your website exists and how to draw more visitors to it. Finally, you’ll learn how to let go of the site on the rare occasion that you feel it has outlived its useful life.

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Making Wearable Tech Part Of Everyday Life

So many people purchase wearable tech devices with the thoughts of changing their life in mind. They use it for two days, maybe even two weeks, before they stuff it in the bottom of a drawer and forget about it completely. Is that what you want to do? No, of course not.
Once you purchase the device, you want to make use of it every single day for as long as possible. This is, after all, a device that is supposed to help you get your life back in shape, right? So what good will it do at the bottom of your drawer? You need to learn how to make wearable tech part of everyday life.

Make it a Habit

This type of habit right here is a good habit – you need to make grabbing your wearable tech device a habit. Think about it, back in the day, when you first got your phone, weren’t their times where you would leave it behind by accident? Now, you probably could never imagine yourself without that phone by your side. If you make using that wearable device a habit, there will come a time when you could never imagine yourself without the device.

Set Goals and Keep Them
Set goals to make the wearable device a part of your everyday life and stick to those goals. If you have decided that a wearable device could make your life so much easier, it can become a part of everyday life as smartphones have.
Tips To Make Fitness Tech Part Of Your Life
A fitness tracker with sleep-monitoring, pedometer, and heart rate functions can become your motivation for a major lifestyle change. By turning the sleep function on and off every time you sleep and wake up, you’ll be able to follow a much healthier sleeping pattern through the sleep data you’ll be recording. The
pedometer function will let you see if you are reaching over 10,000 steps/day, which is the recommended daily activity anyone should follow.

For medical-grade wearables designed to monitor health problems, integrating these devices into the daily routine is crucial. If you have cardiovascular disease that needs regular monitoring, you should remember to wear the device on your chest (Polar H7), as a patch (Monica Novii system or Zio XT Patch), on the torso (FitLinxx AmpStrip), on the thighs (LEO), on the head (Imec EEG Headset), or other parts of the body every time you wake up or before performing any physical activity.
Sports fans will be able to get insider knowledge of the games they are watching live. With sports leagues getting in on wearables, strapping/embedding athletes with devices while playing, and collaborating with tech companies to create a new experience, people at home can view comprehensive player stats throughout the game.

Smartwatches and bracelet-type trackers allow users to check e-mails, receive/make calls, view social media notifications, and streamline other communications in just one device. However, like smartphones, it is how consumers utilize wearable features that could determine if a device will be an efficient addition to day to day life, or another “distraction”.

Conclusion – The Future of Wearable Tech: Where to from Here?

Well, we have reached the pinnacle of our beginner’s guide on Wearable Technology and I want to congratulate you on making it this far. In this final part, we will be looking towards the future and what is in store for wearable technology. For over 15 years, the software has reigned supreme in the tech industry. Since smartphones were embraced by everyone worldwide from mid-2000, hardware has definitely made a comeback and it isn’t dying down anytime soon. Today, we are seeing the rise of exciting devices like drones, connected homes, wearable tech, and other gadgets considered as part of The Internet of Things (IoT). These IoTs are physical objects that are designed with sensors, software, electronics, different types of technologies, or network connectivity, which enable the object to collect, record, and exchange data.

The future of health wearable technology is as exciting as it is frightening. In the field of medicine, manufacturers are trying out devices that will be able to monitor moods and neuro-centric wearables that use brain stimulation for managing pain at home. Implantables, wherein tiny devices are implanted into a user’s body, can be a life-saving device, but consumers are still skeptical not only about the cost but also about the invasiveness of the gadget. In business, companies will continue to find applications of wearables that would increase employee collaborations and productivity. Advertisers would also find a way for ad placements within wearable apps. More and more wearables will be created to cater to business operations (logistics, customer service), communications (social media, multimedia), security (emergency services, rescue tracking), health and wellness (obesity management, unobtrusive patient monitoring), sports (coaching, performance tracking), fashion (reactive response), gaming (HUD, VR, augmented reality), and other sectors.

2020 may seem like a peak for the wearable industry, but as announcements of upcoming products at the latest CES prove, wearable tech is here to stay.

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Comparing Wearable Tech & Smartphone Apps

One of the most-asked questions about wearable tech is:
What does it have to offer that a smartphone with various apps cannot?
It’s a perfectly normal question, since buying a new device that would only duplicate features of your existing gadgets seem like a waste of investment.
When it comes to tracking steps, it has been proven in a 2015 experiment published in the Journal of the American Medical Association that six of the most popular fitness-tracking devices provide the same results as four of the top fitness smartphone apps. However, this study only focused on the pedometer feature of wearables and apps.
Wearables with sleep tracking work mostly the same as smartphones with sleep-tracking apps. Users have to push a button to “tell” the device you’re off to bed. The advantage of wearable tech, in this case, is that it provides more information, such as quality of sleep (Fatigue Science), dreams (Luciding), or sleep waves, and muscle tension during sleep (Neuro: On).

There are numerous wearable tech devices designed for sports performance that smartphone apps cannot beat. For instance, the vest-like Catapult is used by many NFL teams to monitor heart rate, speed, and other 100+ metrics of athletes to prevent injury during workouts or a game. The three-piece Athos set, used by NBA players, is designed to monitor muscle data, breathing, and heart rate in real-time.

In other instances, wearables and smartphone apps are used together to create a one-of-a-kind system. Ford’s Valencia, Spain plant was the first to adopt the Portable Quality Assurance Device, a smartphone-type device worn on the wrist, as part of day-to-day QA tasks. It worked with a smartphone app and has saved workers a 1-kilometer daily walk by completely doing away with the production line’s paper-based system.
Comparing wearable tech and smartphone apps is tricky since both can be useful to consumers. The great thing is that with the rise of wearables, smartphone companies are trying to up their game and include built-in features to match wearable tech. On the other hand, wearable tech brands are thinking outside of the box to provide a need that no smartphone app could offer. If you think about it, the situation is a win-win for consumers, whether they choose a wearable device or a stick with their smartphones’ apps.

Avoiding Common Beginner Mistakes with Wearable Tech

Wearable tech is so much more than just a fitness tracker. This technology has been adapted into a wide range of applications over varying sectors from IT to fashion, sports to security, communications to medicine, and many more. Below are 7 of the most common beginner mistakes consumers make when it comes to wearable tech:
Did Not Enter Personal Info
Wearable devices often provide users with an online account or access to apps where data can be monitored. While sharing personal data can be tricky to anyone who values security, adding your information actually helps you maximize the potential of your device. This is particularly true for fitness trackers with advanced features like calorie consumed/burned, since your weight, height, and other vitals are calculated along with new metrics.

Assume All Wearables Provide 100% Accurate Results
Not all wearable gadgets are created equal. For instance, medical-grade fitness tracking may be able to provide 100% accurate results, but other non-FDA-cleared trackers may have problems with accuracy. The key to finding devices with respectable accuracy of data is to check which devices were tested, validated, or certified by a third-party organization, such as a university or testing lab.
Did Not Set-Up Or Calibrate The Device
Although most manufacturers tell users that calibrating a device is optional, some inaccuracies of wearable data can simply be solved by checking out the unit’s settings.
Not Doing Your Research
This is one of the biggest mistakes out there.

Look at this scenario – an individual decides they want to change their lifestyle and become more active. In order to do this, they’d like to go for one of those nice gadgets that help keep track of calories burned, steps taken, heart rate, and all of that beautiful stuff. They don’t know what they’re doing, all they know is that they want one. So, with those thoughts in mind, they go out and purchase the first one they come across. That right there is one of the mistakes you should avoid. Never go out and purchase wearable tech before you do research. When you research, you need to learn about the features, the data, the battery, and the whole nine yards.

Asking a Sales Representative
You should never ask a sales representative about what the best one is. They will probably give you false advice and lead you towards what THEY want you to buy.
Set Unrealistic Goals
Whether you are looking for fitness wearables that could potentially help you lose weight or a device that could streamline your daily communication, it is important that you set realistic goals.
At the end of the day, these gadgets are just gadgets. If you are trying to shed pounds, you still have to work on it and not just rely on your device. If you are aiming to reduce the number of gadgets you use for social networks, e-mails, and other tasks, it will still be your decision if you’re going to stick to just your smartwatch or another type of wearable tech. Of course, this doesn’t pertain to medical wearables and implantables that were designed to prevent pain, manage diseases, or even save a life.

Mistakes The Term ‘Water Resistant’
When it comes to fitness trackers, manufacturers often state if the device is water-proof. However, this can be tricky to interpret since some gadgets will be perfectly fine getting wet, but will be damaged if submerged in water. Other devices are made specifically to be used even while taking a shower or swimming. It is important to identify how well the device does underwater, or if not at all.
These 7 common mistakes can be avoided by proper research before buying any wearable device. Avoiding these mistakes not only allow users to maximize the potential of the gadget, but also extend the life of wearable tech.

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The Benefits Of Wearing Technology Over Not Wearing It

Wearables are applied in so many industries that the usefulness of these devices range from the ability to save a life, to monitoring a basketball player’s performance while watching a game live. Below is a quick summary of how the pros outweigh the cons when it comes to using wearables in various sectors:
Medical Medical-grade, FDA-cleared wearables provide patients with unobtrusive ways to monitor vital signs and various health conditions. There are other similar devices for managing pain, diabetes, heart health, and more.

Communications and Security
Wearables can go beyond just instant messaging and connecting with people in social media networks. Wearing a tracking device that looks like any ordinary bracelet or watch could help find missing kids or senior loved ones with memory problems. Some gadgets are also equipped with a one-push 911 call that is irreplaceable during emergencies.
Sports and Wellness
Gone are the days when fitness trackers are just fancy pedometers. Today, fitness wearables are so advanced that they can monitor vital signs in real-time, determine sleep quality, and correct bad posture – all of which contribute to good health.
In sports, a wearable tech device can serve as a virtual coach and enhance the
performance of athletes by monitoring every movement made while training.

Whether used for wellness or athletic performance, wearables provide customizable information that can be monitored by a trainer, physician, nutritionist, and other medical professionals.
In the corporate world, using wearables in the workplace has increased productivity, engagement, and collaboration between employees. While security issues can be a problem for wearable tech, this can be solved by ensuring any gadget used for business has cloud-based security solutions.
Lifestyle Computing
The world of gaming will never be the same with the comeback of virtual reality and awe-inspiring VR systems like the Virtuix Omni™, which consists of a gun, belt, VR headset,
and platform. There’s an Open Source VR from Razor, Sony’s Project Morpheus made specifically for the PlayStation 4, and the Tesla Suit, among many other revolutionary inventions.

Things to Consider Before Investing

Just as you wouldn’t go out and purchase the first phone you come across, without doing some research, you shouldn’t go out and purchase the first fitness wearable tech you come across solely because you like the style of it. In this chapter, we are going to cover the things to consider before investing in fitness wearable tech …
While many tech brands are trying to drag the price of their devices down, the
majority of consumers are still unwilling to invest on a gadget over $300. Determine how much you are ready to spend for a particular device. Of course, price usually goes hand-in-hand with how useful a gadget is to your specific situation. Will it be able to save your life? Can it help you lose weight? Would it organize your daily tasks? Could it simplify communications?

Brand and model
Many wearable devices fall under the category “fitness tracker,” but each one offers different features. For instance, the FitBit Charge HR is known for its heart rate monitoring, while the Jawbone UP3 has one of the best sleep-tracking features of all current devices. If you check out FitBit Alta, this stylish bracelet-like device only has basic fitness-tracking features without heart rate monitoring.
Design is an important factor because you will be wearing the majority of these gadgets daily. Generally, the wearable device has to be comfortable. Most watch-type fitness wearables are made from a type of rubber and have either a strap or clasp to adjust the band. Others are designed to look like any ordinary watch, jewelry, or wristband.

Battery Life
It is important to determine how long a wearable device can go before it needs to be recharged. This is particularly important if you’re going on a long run or hike. Be aware that maintaining a gadget’s battery can become a task in the long-term. Are you willing to add another device to charge daily, along with your smartphone, tablet, laptop, etc.? Fitness trackers often last for months, such as Fitbit Zip (up to 6 months) and Garmin Vivofit (over a year), while smartwatches like Samsung Gear can last up to 24 hours.
Data Security
One of the most important things to consider is how secured your personal data will be once you connect a device to a third-party website or app. Brands take full responsibility for the security of every personal information you provide, so it is best to choose popular brands that are known for continuously testing their products.

Compatibility with other devices
Determine if the wearable device you plan to buy is compatible with your existing devices. Generally, the Apple Watch requires iPhone 5 or newer, while Android-based smartwatches won’t work on any iPhone. Are you willing to replace some of your existing devices for a wearable?
These 6 important considerations will help you decide if a wearable device is appropriate for your situation or not, or ensure you buy the best one to fit your needs.

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What Exactly Is Wearable Tech? Should I Use It ?

Firstly we must ask the question…what exactly is wearable technology? Wearable techs, short for wearable technology, are gadgets or devices, which are worn on body parts, along with clothes and other accessories to help the wearer perform various functions that can be performed on our computers and phones while on the go. These gadgets usually include a type of tracking technology (such as motion sensors) that monitors various data such as heart rate, sleeping patterns, physical activity (steps, performance, etc.), and various other useful information.

Wearable tech has plenty of applications and can benefit people of all ages suffering from:

• Obesity – The biggest industry wearables have infiltrated is health and fitness. Today, you can find a bracelet, sports bra, jewelry, watch, belt, and other items that have been programmed to monitor physical activities, work as a pedometer, provide coaching, measure calorie intake and burned, and track other bodily functions.
Popular wearable fitness trackers like FitBit and JawBone have helped users get motivated with exercise. Meanwhile, obese kids can make losing weight fun with various game-type wearables that promote being active, offer challenges, and allow them to play against other kids.
• Insomnia and Sleep Apnea – Sleep is an important part of fitness, so wearable devices that monitor the quality of a person’s sleep can be a huge help. There are devices with a full list of sleep data analysis that can help people suffering from insomnia and sleep apnea.

Wearable technology may be all the buzz in 2016, but the process of adding technology to day-to-day life has been done for centuries. According to Giordano da Rivalto, the earliest “smartglass” was commissioned by Roman Emperor Nero. The glasses were made of a metal frame and emerald lens, which reportedly helped in improving Nero’s eyesight during fights from 54 AD to 68 AD.
In 17th-century China, the oldest smart ring was designed with the smallest abacus you’ll ever see.

In 1907 Germany, Julius Neubronner invented the first GoPro-looking device and the sub-niche Pigeon Photography. He fitted several pigeons with an aluminum breast harness, which holds a miniature camera with a timer mechanism that captures a single aerial-view photo.
By the early 1960s, the term wearable tech has not been coined yet but has been applied in countless inventions. Also in the 60s, the oldest HUD (head-up display) and virtual reality wearable devices were created by one person. From 2000 onwards, many wearable techs have popped up.

Different Types Of Wearable Technology & Are They Safe?

We will look at some of the wearable techs which are projected to take over the technology industry as the need for smaller and easy to carry computers are in demand and whether they are safe to use or not.
Wearable Smart Glasses
These are glasses embedded with some microchips that are worn on the face to help the wearer perform some tasks without being noticed. It can help take pictures, take video coverage, to magnify objects, to improve sight, and can be used as an industrial glass for detection.

Smart Watches
A smartwatch is a device worn on the wrist, which has a touch screen display that can be connected to your smartphone through Bluetooth, which keeps you updated on the digital networks of your phone such as notification of incoming calls, emails and various notifications from the applications you work with, track daily activities and more..

Fitness Trackers
These are sophisticated wristbands or watches, which are produced to help you track and count your fitness activities. They tell you how much distance you have covered in your walk or run, the number
of calories burned, when you are not correctly seated, the number of calories you have consumed, monitor your heart rate, etc. They usually come in different styles, shapes, colors, and sizes.

Smart Clothing
These are clothes embedded with small sensors that are designed to help check and provide feedback on your health, fitness and sporting activities. They were also worn by the military in war fronts to provide a kind of health and emergency relief to soldiers when hurt or in danger. This clothing was usually hard and heavy and cannot be worn in normal circumstances. In recent years, there have been innovations in more fashionable and comfortable smart clothes.

Smart Jewelry
Smart jewelry is exceptionally designed jewelry like necklaces, rings, bracelets, and some wristwatches that are fashionable and trendy which like the others are embedded with a small device that can notify and track events.

Implanted Devices
These are devices implanted under the skin mostly for medical reasons, such as insulin pumps, the retinal implants, magnetic sensors, smart drugs, etc. Many proponents believe these implantation devices might become part of the human body in the near future.

How Safe Are These Wearable techs.
There has been a great deal of contention as to the potential health hazards of these wearable gadgets. It is a well-known fact that some low level radiating mobile phones can cause some health problems, how much more than would an electronic device that is worn very close to the body for a long time not cause even more serious harm to their users. Most researchers have confirmed this fact, while some have refuted it with heavy research to prove their stance. Nevertheless, there are so many advantages that can be derived from these wearable techs, as earlier sighted and since most wearable techs make use of Bluetooth, and Bluetooth uses a lower level of radio waves, then wearable techs might very well be safer than cellphones

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So, you want to get started with internet marketing? As an internet marketer, you’ll be able to earn money from the comfort of your home, with no limit as to how far you can scale and grow your business. It’s highly rewarding, and it’s a skill that you can use to land jobs, or market to other companies, too.
In short, you’ve made a very good decision! Perhaps you’ve seen friends or people online who seem to be earning money from the comfort of their home – and doing very well at it indeed. Now it’s time to give it a go yourself! There’s just one problem: it’s all rather complicated. If you’re not familiar with the world of internet marketing, then you might even be wondering how it’s even possible to earn money online without selling anything physical! It seems like everyone is promoting each other and no one is actually shipping any physical products. Then there is all the jargon: PPC, affiliate marketing, display ads, SEO, SMO, CTR, CPA…It’s all a bit daunting and it’s certainly not clear how or where to start. Read on then, and we’ll take a look at everything you need to know in order to become a master of internet marketing and to start making lots of money online.

How to Choose a Niche to Target

The first step to creating an online business is to choose what kind of online business you want to create. This starts by choosing a niche – what is the subject matter you will be dealing with?
In this chapter, you will learn how to do this, and you will see how this initial decision goes on to influence every other step. What is a Niche and Why Does it Matter? Every site should have a niche which describes the kind of thing that you will be writing about and the people you will be writing it for. Your site might be a ‘general’ site or a personal blog that doesn’t stick to any particular topic, but even then there will be at least a ‘theme’ or a feel tying it together. You might write about books, coffee, and the city, but that’s still a niche in its way, and its one that will attract a very specific type of person.
And knowing and understanding your niche is incredibly important if you hope to be able to make a success of your site. Unfortunately, too many webmasters do not really fully understand their niche and their sites tend to suffer as a result.

Essentially you should know what your niche is. For most site owners or bloggers this will be an incredibly easy question to answer: the site will probably be about ‘football’ or ‘technology’ and that’s fairly easy to define. If your site is more general though, then make a list of all the topics that you write about regularly and then think about what ties them together, and b) what kind of person will read them. You’ve probably created a new niche for yourself, but as long as your future content meets those same criteria then you will be on the money. The niche you pick should primarily be determined by your own interests. If you’re going to be living and breathing your blog for the next 10 years, then this NEEDS to be something you’re keen to learn and write about. What’s more, is that you won’t be able to deliver really unique and valuable content if you don’t know anything about the topic! And hiring professional writers won’t guarantee that you’ll find someone who has a real passion and interest in the topic.

While that’s true, you also need to consider the viability of the niche choice. How competitive is it? Do you stand a chance against the biggest sites? How profitable and monetizable is it? We’ll get onto this more in future chapters, but the subject you choose should be something that people are willing to spend money on and that has lots of opportunities for informational products. Finance is the very best niche in this regard because there is so much money to be made on that subject. But likewise, you’ll find that you can make a lot of money writing about dating, fitness, or other topics that speak to a fundamental human need in this way.

Why You Should Get More Specific When Choosing Your Niche

But in order to really succeed – and to gain an edge over the competition – you need to go a little deeper. Sure, your site might be a technology website, but what kind of technology do you write about? Who are you writing for? And what is the purpose of your site? For instance, you might write about all kinds of technology but find that you seem to stick more to technology that’s just around the corner. Perhaps you write lots of big previews for technology that’s coming. And perhaps you write in a very technical way that is clearly aimed at people who know their stuff? This is a very different niche from a site that reviews basic commercial technology in a style that can appeal to the average customer.
Again then, you will have created your own niche that should be completely unique. You might make a football site sure, but is it a dry site that deals with a detailed overview of football for real fanatics? Again, these are slightly different niches and it’s important to recognize the difference. If you can be consistent with your precise niche, then you will find that your site offers something that not every other site does. You will have a specific audience and people who particularly like the way you approach the topic. Stick to your guns and you can make your site highly successful as a result.

The Power of Creating Your Own Niche

That said though, there are few niches left that have a good number of people interested but that nevertheless don’t have too much overcrowding in the marketplace. This is particularly difficult when you consider how important it also is that you actually be interested in the niche that you’re going to be dealing with so regularly from now on and that you actually know a thing or two about it too.
So how do you stand out without limiting your appeal or writing about something dull? Well, one solution is to come up with your own niche and to create a website that will be unlike any other. Here we will look at how you can potentially accomplish that.

Sites That Don’t Fit Nicely Into Boxes

When you browse the web for inspiration on niches for your website, you will often find lists of categories such as ‘fitness’, ‘making money’, ‘football’, ‘film’, and others like these. Not every site though has to fit neatly into a category like this – it is possible to come up with a completely unique angle and to create a niche that wasn’t there before.

Bringing Various Concepts Together
If you can’t find a new theme to link the items on your site though, then another option is to simply combine multiple existing niches that you think will go well together. This way you have your built-in audience – because you’ll get visitors from both of those existing niches – but at the same time you will have your own unique USP and be able to offer something that’s different from everything else. Examples might include ‘bodybuilding and self-improvement’, ‘making money online and city living’, ‘travel and art’ or ‘cafes, coffee and books’. Alternatively, just taking a broader approach with your stories can help to give your site more meat and put your niche more in context with other topics.
This strategy is also effective because it creates a number of simple marketing options that you can use to reach a new audience. For instance, if you have a website based around bodybuilding and self-improvement, then you will be able to promote your site on self-improvement forums without being directly in competition with those sites.

Going More Niche

In contrast to broadening your niche, another option is to get even more specific by finding a category within a category. Again, this will allow you to market on sites that would otherwise see you as competition and will help make SEO easier by focussing your aim. An example might be to target a particular kind of film such as ’80s action films’, a particular era of music, or perhaps a particular kind of exercise such as bodyweight training alone.
Finally, if you have the resources, then you can even consider creating a niche before you create your website. For example then, if you run a software company and you release a new piece of software or a new computer game, then you will likely find that this generates interest and fans. By creating a website focusing on the software you have released, you can then provide an official website for that interest and create an almost symbiotic relationship between your software and your website where the success of one helps the success of the other. This works for every kind of product and service that will catch the public’s attention. Though not every webmaster will have a product to promote, it’s important that businesses and entrepreneurs don’t miss this opportunity when it does present itself.